Facebook pushes updates to deal with spam video clickbait

Angelica Greene
August 18, 2017

It turns out that social media giant Facebook has finally chose to kill fake videos from its platform.

Social media giant Facebook Inc.is taking more steps to purge clickbait content from its news feed, this time focusing on those irksome images of fake video play buttons that often lead to some kind of viral content. Among the posts that Facebook is targeting are those that feature fake video play buttons as well as actual video files that only show a static image. But, as always, publishers should refer to our publishing best practices.

Furthermore, spam publishers who try to trick people into clicking links to low-quality websites are also a big problem which the company is facing right now.

On Thursday, Facebook introduced new updates meant to reduce the number of video clickbait posts that appear on the service.

Buhari's health has improved - Dogara
Speaker of the House of Representatives, Yakubu Dogara said that President Muhammadu Buhari's health has improved tremendously. He said he was glad seeing that the president is doing well and urged Nigerians to continue to pray for the president.

Truck crash closes interstate near Kansas City overnight
The driver of the semi-truck struck the barrier which separates United States 69 highway exit and Westbound I-435. The driver suffered only minor injuries but the crash damaged a safety device used to reduce damage in a crash.

Kerr/Thompson to lead off USA at Solheim Cup: Friday foursomes matches/tee times
Inkster confirmed that she planned to play everyone on her team the first day, but Sorenstam refrained from giving comment. Both captains have gone with their strongest pairings in what is set to be a huge opening match.

Facebook's algorithm promotes longer videos, and spammers were exploiting this to trick the users into clicking links to low-quality websites and malicious ads.

The company is planning to push this update across the globe in coming weeks.

The social network is tweaking its algorithm so you'll see static memes disguised as videos and images with fake play buttons way less often.

TechJuice for Browser: Get breaking news notifications on your browser.

Other reports by GizPress

Discuss This Article