Some people were fooled by this fake John Lewis advert

Ruben Ruiz
November 13, 2017

And sure enough, the folks at MyVoucherCodes have risen to the challenge of emulating Moz The Monster's under-the-bed antics, having delivered a micro-budget remake of the ad.

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John Lewis has today launched its Christmas advert and announced that children's charity Barnardo's has been chosen as its charity partner.

The pair strike up a friendship, but staying awake starts to take its toll on the boy and Moz realises he must allow him some peace and quiet. On Christmas Day, Joe receives the flawless gift of a night light, which helps him finally get some peace and quiet from Moz, and a good night's sleep.

Retailer John Lewis has today unveiled its annual Christmas advert, which has been one of the most eagerly anticipated United Kingdom festive ad campaigns in recent years.

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The soundtrack to the ad, which is said to have cost £7m to make, is a classic Beatles song, Golden Slumbers from the 1969 Abbey Road album, re-recorded by rock band Elbow.

Just as the viewer thinks the ad has come to a close, Joe turns the light back off and hears the familiar rumblings of his friend and is reminded that he can bring Moz back any time he thinks of him. It will also be broadcast on all Sky's own channels at approximately the same time. "Moz and Joe's story is magical and heartwarming".

Another behind the scenes shot shows Moz the Monster in what appears to be some kind of workshop where his costume is being given some finishing touches.

Of course if you want to see how it compares to the real thing, then the actual John Lewis ad will make its TV debut during Gogglebox on Channel 4 on Friday night.

Other reports by GizPress

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