Crowd trouble flares at Build-A-Bear workshops

Ivan Schwartz
July 15, 2018

If you are not already in line for Build-A-Bear's Pay Your Age Day at the Columbia Center, you likely won't go home with a bear. "We are now making vouchers available to our USA and Canada Build-A-Bear Bonus Club members".

The company has since closed a number of stores and halted the offer.

Build a Bear issued a statement on its official Twitter saying, "Per local authorities, we can not accept additional Guests at our locations due to crowd safety concerns".

Teddy bears were priced from US$6 (S$8.20) to US$75 on the store's website on Thursday.

According to Build-A-Bear's spokesperson, the company is "working to address the situation" and will reach out to shoppers "as soon as possible".

"The response to our Pay Your Age Day event at all of our United Kingdom locations has been overwhelming and unprecedented in our 21-year history", a company statement read.

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Build-A-Bear was forced to end "Pay Your Age Day" early on Thursday, after stores were overwhelmed with customers.

Another witness said people lined up at both malls before the stores even opened.

The store is offering customers vouchers for $15 off a plush toy instead of paying your age.

Officials at the Haywood Mall location said they were at capacity at 9:45 a.m. and would have to cut off the line at a certain point.

In response to the long lines Build-a-Bear distributed vouchers to guests who were present in line to be redeemed for future purchase.

Some customers, however, did have a positive experience, noting that the Build-A-Bear staff was "attentive", "quick-moving", and "made their children very happy".

Other reports by GizPress

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