Amazon to introduce a Netflix-like service for video games by 2020

Angelica Greene
January 13, 2019

Amazon is now planning a large-scale push into the video games industry, with the company working on a mysterious streaming service likely to be organized as the Netflix for interactive entertainment, The Information reports, citing people with knowledge of the initiative. The company has not publicly discussed its game streaming service at this time, however, and appears to have a lot of work ahead of it. Not many details about the project are currently known, though Amazon is understood to be positioning it as a direct rival to Google's Project Stream and Sony's PlayStation Now, as well as Microsoft's Project xCloud.

But evidently there's a rich future in this industry sector, as reports are pointing towards Amazon entering the game streaming business.

Should the service pan out, however, Amazon would nearly certainly include it on Amazon Fire TV Edition screens and Amazon Fire TV devices, plus tablets and smartphones. The Information believes that the service could launch sometime next year, and if that's true, we may hear more about it soon.

Cloud games run on high-performance Amazon servers in data centers, and the user only needs a fast internet connection instead of an expensive graphics card.

Amazon now has openings on their job platform that include either the term "Cloud Gaming" or "Lead Platform Game Engineer".

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Amazon wants to compete against other tech giants in the emerging market of video games streaming platforms.

An increasing number of companies are trying their hand at game streaming services, which remains a niche sector but could one day be huge.

EA Games recently got on board as well, developing their own game streaming service. No mention was made about a PC version of the service, unfortunately, but it sounds like it's still heavily under development.

As Netflix did with TV shows and movies, and Spotify did with music, a gaming platform could offer customers a wider universe of content through a monthly subscription, while giving game studios a steady revenue stream and a broader pool of potential customers. Amazon Prime subscribers who own a Twitch account are eligible to receive a free game every month, which is yet another nice perk to what was once primarily a free two-day shipping subscription.

Amazon has yet to officially confirm the reports.

Other reports by GizPress

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